Is the economy affecting motorcycle and trike sales?
Never mind last year’s 7.7% dip in U.S. motorcycle sales: a slowing economy isn’t stopping high-end bikes from selling, according to The Wall Street Journal. Citing the popularity of BMW’s $25,000 HP2 Sport, Ducati’s $72,500 Desmosedici, and Harley-Davidson’s $20,000 Rocker among others, writer Jonathan Welsh quotes owners of expensive bikes that seem captivated with the machines’ mystiques in spite of their astronomic prices.
The phenomenon looks like a happy accident for the motorcycle industry, as the bikes in question were conceived and designed long before business started to soften. The article also alludes to the Great Depression’s bike boom, which suggests the current rise in fuel prices might additionally maintain demand for more sensible motorcycles. Is this a win/win scenario, or will the middle ground get neglected in favor of high and low-end extremes? Comment with your thoughts.
This is from Basem Wasef
If you enjoyed this post, please consider to leave a comment or subscribe to the feed and get future articles delivered to your feed reader.
Comments
No comments yet.
Leave a comment